Welcome to the 2nd edition of UMAMI E-learning Insider.
Why is it necessary to test attention span in e-learning, you may ask?
The answer lies in the profound impact attention has on engagement, retention, personalization, and overall performance.
⏲Now It’s time to test your attention span:
There's a panda hiding amid the elephants. Could you find it in 10 seconds?
If you found it, congratulations on your long attention span!👏
If you don’t, what does that tell you about your attention span?🤔
- Technology is the secret cause!
A recent study showing how technology has affected attention span discovered that since 2000, the average attention span of a person has decreased from 12 seconds to 8 seconds. Source: Microsoft Canada
That’s why we at UMAMI apply a unique strategy to our e-learning courses.
E-learning strategies for attention span
1- Videos
When a message is presented in video format, viewers retain 95% of it, compared to 10% when read in print.
The solution is the interactive videos that ensure learners’ engagement, such as “Branched Scenarios, Hints, and Multiple Choices.”
2- Gamification
Gamification is considered one of the main solutions we use in e-learning courses.
We know that gamification can maximize enjoyment and engagement. Adapting video game design and game activities in non-game contexts can help learners get the most out of the learning materials.
Regarding other content formats. The infographic below demonstrates average time learners maintain their attention depending on the format.
Contact us now to book your demo!
